It's a "Must See" Experience! Located at Rockefeller Center in New York City, the "NBC Experience" brings you an innovative retail attraction with high-tech interactive features, a 3 screen high-definition (HDTV) theater and the opportunity to take a walking tour behind the scenes of NBC's New York Studios. The 20,000 square foot facility is conveniently located directly across from Studio 1A, home of the TODAY Show, on the corner of 49th Street and Rockefeller Plaza. It's a one-stop visit to the world of NBC.

NBC Experience Phone: (212) 664-3700 Hours: Monday - Saturday 8:00am - 7:00pm Sunday 9:00am - 6:00pm Fee: $17.50 Adults, $15.00 Children (Ages 6-16) Group Rates Available